Opens October 14
This isn’t your typical scholarship. No GPAs. No standardized test scores.
Just you, your passion, and your boldest dreams.
We’re all about fueling the doers, dreamers, and cultural rebels who know how to Live Más. Whether you’re just discovering what fires you up, chasing your passion every day, or turning it into something bigger, the Live Más Scholarship is here to help you level up.
What we look for in your application:
What is your passion and how are you pursuing it? Show your passion and explain what steps you’re taking toward it.
What impact do you hope to make with your passion or career path? Share how you’re sparking positive change through your educational and career goals.
How do you embody the spirit of Live Más in your everyday life?
Live Más means embracing an unconventional path to your goals – defying the norm, turning curiosity into bold action that lifts others while staying true to who you are. Tell us your story in a way that’s authentic and connect how your education or goals fuel your passion.
Live Más Scholarships for 2026 open OCTOBER 14!
Sign up here for a Live Más Scholarship updates.
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For questions regarding scholarships, contact livemasscholarship@tacobell.com.
Financial support is just the beginning.
Becoming a Live Más Scholar means joining a community of 3,000+ young people chasing their passions. Think mentors, career connections, resources, and opportunities that have a lasting impact on your future.
Live Más Scholarship Renewal Program
Your passion doesn’t stop at one chapter, and neither does our support. Previous Live Más Scholars can apply to renew their award up to three times.
Meet Siena – A Live Más Scholar
Siena found her passion for firefighting and committed herself to learning everything she could about the field. When she joined her local Fire Explorer program, she was the only girl—but rather than be discouraged, she saw it as an opportunity to lead by example and show other young women that firefighting is a path they can pursue too. In recognition of her determination, leadership, and drive to make a difference, the Taco Bell Foundation awarded Siena a $25,000 Live Más Scholarship.
Meet Uriel – A Live Más Scholar and Taco Bell Team Member
Uriel is a Taco Bell Team Member and 2025 Live Más Scholarship recipient with big dreams and a passion for helping others. Inspired by a powerful moment in his life, he plans to study biomedical engineering to make a difference in the world of prosthetics. With the support of a $25,000 Live Más Scholarship, Uriel is one step closer to creating a better future for himself and for others.